Lenskart is finalizing a deal to acquire a majority stake in GeoIQ, a geospatial data startup it previously backed. Valued at $15–20 million, the move comes ahead of Lenskart’s $1B IPO. GeoIQ, known for its location-based consumer insights, already serves top brands like Zepto, Swiggy, and HUL. Most early investors are expected to exit.
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