AI’s hunger for energy is getting wild, and tech leaders are finally panicking. Cloudflare’s hardware boss Andrew Wee says the energy demand for AI is flat-out unsustainable. That’s where startups like Positron and Groq come in—trying to beat Nvidia’s domination with chips built purely for inference (aka responding to prompts). Groq says their chips use 1/3 the power and are way faster. Cloudflare’s already testing Positron’s low-energy chips. Even Amazon’s building its own! Everyone wants to dodge the “Nvidia tax”—their high prices and energy cost. But honestly, beating Nvidia at its own game won’t be easy.
Credit: WSJ
